Business Analytics (MS)
Transform your career with the skills to analyze data and drive strategic decision-making in today's data-driven world.
- Offered 100% Online as well as Face-to-Face in Commerce.
- 1.5 years or less
- 30 credit hours
- No thesis required
Elevate Your Career to New Heights
Currently ranked among the Top 10 Online Analytics Master’s Degrees by BusinessAnalytics.com, East Texas A&M’s master’s in Business Analytics is ready to help you transform your career. Our comprehensive program offers in-depth training in analytical tools and techniques, helping you navigate and interpret complex business challenges in a data-driven world. Broaden your perspective and strengthen your potential to make an impact within your organization today.
Spring 2026 Graduate Flex Term.
Nationally-Ranked Affordable Programs
The College of Business has been recognized by the highly anticipated U.S. News & World Report rankings for 2023 for several programs.
What Are My Job Opportunities?
With a degree in Business Analytics, you’ll train to Identify solutions hidden in Big Data and apply these findings to real-world business challenges. When opportunities present themselves, you can rise to the occasion.
Careers and Salaries
- Business analytics is ranked second in a Computerworld survey on the most difficult skills to find.
- McKinsey Global Institute reports that the United States could face a shortage of between 140,000 and 190,000 individuals who possess deep business analytic skills and an additional 1.5 million managers with the skill set to implement the results.
- Employment of management analysts is projected to grow 11% from 2021 to 2031, much faster than the average for other occupations.
Analyst
Current Median Salaries from US DOL Bureau of Labor Statistics, Occupational Outlook Handbook, 2023
Program Details
Advance your education with a master’s in Business Analytics. Our program is designed to prepare you with the skills critical to your success. By sharpening your understanding of data analysis and strategic decision-making, you can learn to excel in today's competitive, data-driven environment.
What Might I Learn?
You will have the opportunity to gain experience in a number of key areas.
Statistical Analysis
Apply statistical methods to analyze data and derive actionable insights.
Data Management
Understand database design, data warehousing and data governance.
Project Management
Master project management methodologies, including planning, execution and control.
Innovative Technologies
Explore emerging technologies and methodologies that promote innovation and operational efficiencies.
Business Process Improvement
Identify and enhance core business processes using modeling techniques.
Taking Classes
Online and Face-to-Face
Whether you are a full- or part-time student, our flexible master’s program is designed to fit your schedule. We offer a range of course delivery options to meet the needs of working professionals who want the convenience of a fully-online degree, full-time students who prefer face-to-face classes and blended options for those who enjoy the convenience of both. In addition to face-to-face courses hosted at our main campus in Commerce.
For an up to date list of current course offerings, locations and meeting times, please check the schedule of classes, which is subject to change.
Curriculum
Our 30-semester-hour program is designed to equip you with the skills necessary to analyze and interpret complex data, facilitating informed decision-making in business environments. As a STEM-designated program, we emphasize the integration of technology and analytical methods in business contexts. Prepare to collect, organize, analyze and interpret large datasets, applying these insights to real-world business challenges.
Note: This program requires students to successfully complete a comprehensive exam.
There are no prerequisite courses required for this program.
Develop Professional Skills. Dive into topics like statistics, analytics, database management, and research covered in the core business analytics courses. 16-week courses are provided to all Graduate terms.
- Business Analytics for Managers (BUSA 511)
- Marketing Research Methods (MKT 595)
- Database Management (BUSA 526)
- Business Analytics Programming (BUSA 523)
- Applied Decision Modeling (BUSA 542)
- Data Warehousing (BUSA 532)
- Advanced Analytics (BUSA 537)
- Project Management (BUSA 521)
Make it your own. Customize your degree with Business Analytics electives covering a wide range of business subjects.
2 Business Analytics courses from COB Catalog
Invest in your future. Stand out from the crowd by adding a minor to your degree.
- Cyber Security
- Digital Marketing
- Economics
- Finance
- Financial Planning
- Economics of U.S. Healthcare
- Marketing Analytics
- Corporate Management
- Real Estate
Internship Opportunities
Internships can provide a foundation of hands-on experience employers often value. Although not required for this degree, internships can help enrich your education. What’s more, if your internship satisfies our program requirements, it may count toward your earned credits. Work with the College of Business Career Services to achieve your career goals through partnering with outside companies and industry leaders.
Adding Value with Certificates
Get noticed. Adding a graduate certificate can boost your job skills and help you stand out.
Auditing and Forensic Accounting Graduate Certificate
The graduate certificate in Auditing and Forensic Accounting will equip students to gain certifications offered by the Institute of Internal Auditors (IIA) and the Association of Certified Fraud Examiners (ACFE). The twelve semester hours (4 courses) of coursework is eligible to meet requirements for the Master of Science in Accounting (MSA) program should a student wish to pursue it. ACCT 527 & ACCT 562 are in the core curriculum and the remaining courses would meet electives for the MSA.
Business Analytics Graduate Certificate
The Business Analytics Graduate Certificate is a 12 semester hour (4 courses) certificate. All courses are currently being taught and eligible to help meet the requirements for the Master of Science in Business Analytics (MS-BUSA) program.
Economics of U.S. Healthcare Graduate Certificate
A 4-course certificate that provides a better understanding of the U.S. healthcare system and prepares the students for careers as healthcare executives. At the end of the MGT 591 course, the students will receive the Six Sigma Green Belt certification which is a highly desirable qualification in healthcare that focuses on data analysis in Excel.
Operational Excellence Graduate Certificate
The purpose of this certificate is to develop a graduate-level working knowledge of important tools (e.g., Six Sigma and project management software) for successful application in supply chain and project management. By successfully completing the certificate, you will be awarded an Operational Excellence Certificate from East Texas A&M, and Green Belt Six Sigma certificate. All the courses in the Operational Excellence Certificate Program may be applied toward a Master of Science (MS) in our Management degree program and some of the courses may be applied to other graduate business degrees.
Tax Accounting Graduate Certificate
The Tax Accounting Graduate Certificate is a 12 semester hour (4 course) program. The certificate may be applied to the Master of Science in Accounting (MSA) program with two of the courses ACCT 538 & ACCT 540 required as part of the core and advanced core.
Finding My Community
We believe that education thrives in an environment where collaboration, support and mutual respect flourish. Our community of students and professors embodies these values, creating an enriching and dynamic atmosphere for learning and growth. Our students come from a variety of backgrounds and bring a wide range of experiences and perspectives to the table. Our professors are not only experts in their respective fields but also dedicated mentors who are committed to guiding and nurturing the next generation of scholars.
Bo Han Ph.D.
Faculty
Florence Olinmah, MSBA, CSM
Alum
Chris Myers, Ph.D.
Faculty
Farhan Munir
Alum
Student Organizations
Our campus has many ways to engage and get involved. At East Texas A&M, you have access to a number of professional and student organizations that support career development and practical experience.
The Department of Marketing and Business Analytics Student Chapter
The Department of Marketing and Business Analytics Student Chapter promotes academic programs of marketing and business analytics at East Texas A&M. We strive to support students through social, academic and professional events, both on-campus and online. Additionally, we work personally with Student Career Preparedness to help cultivate internship opportunities in a range of related fields.
I’m Looking For Something Different
Is this program close, but still not right for you? Check out our related degrees!
Financing My Future
Financial Aid
Financial aid includes a variety of programs, like scholarships, federal and state grants, and federal and state work-study programs. Find out how you may be eligible for scholarships, grants, loans and/or a graduate assistantship. Financial Aid and Scholarships
Back to menuOn-Campus Employment Opportunities
Enhance your expertise through on-campus employment opportunities.
Graduate Assistant/Research/Teaching
Graduate assistant teaching (GAT), graduate assistant research (GAR), and graduate assistant non-teaching (GANT) assistantships at East Texas A&M offer financial support and professional development for graduate students. Assistantships are available in academic and non-academic departments.
Back to menuCost Before Financial Aid
East Texas A&M is one of the most affordable colleges around the Dallas-Fort Worth Metroplex. Our tuition rates are some of the most competitive in Texas.
$3,669
for Texas residents
/
$7,341
For non-residents
Tuition and fees for graduate students taking nine credit hours are $3,669 for Texas residents and $7,341 for non-residents. But don’t worry: there are
Back to menuAdditional Fees May Apply
- Online Courses ($50 per hour)
- Remote Locations ($20 per hour)
- Lab Fees ($5 – $30 per course)
How Do I Get Started?
If you have not already done so, complete the Request Information form. You will be connected with your enrollment specialist, who can answer your questions. When you’re ready, go ahead and follow the steps below to apply.
Admissions Requirements
To be considered for admission, you must first meet the following criteria.
- GPA minimum 2.5
- Master’s degree in Business Analytics or a related field
Admission Process
- Create an account or login if you already have one
- Complete your profile section first once you log into your account
- Select “School Search” and select East Texas A&M
- Choose the semester you wish to begin
- Select “Business Analytics, MS” as your “Program.”
- Pay the $50 application fee.
Wait to receive an application confirmation email before proceeding to the next step.
- Within two business days of your application, the Graduate School will send a confirmation email to the personal email account you used for ApplyTexas.
Provisional Status
After you submit your application, you may be granted provisional status, which means you can enroll in one semester of courses. You will not be eligible for financial aid until you submit all of your documents and are accepted into the program.
Submit the following documents after you receive an application confirmation email.
Note: GRE is not required
- Upload your documents at myLeo > Apps > Check Admissions Application Status & Test Scores or email your documents to your graduate coordinator unless otherwise specified below.
Your Graduate Coordinator
Domestic Transcripts
Contact your previous institution(s) and request that they send your official transcripts to your Graduate Student Services Coordinator. We accept transcripts officially via email (directly from the institution), through Parchment, and any other official transcript providing agency. If your university does not offer an electronic transcript service, you may request them to be sent via regular mail to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce, Texas 75428
If your degree is from East Texas A&M University, you do not have to order a transcript.
We will access your transcript.
If we already have your transcript, we will reuse it for a new application as long as it is still on file.
International transcripts
WES ICAP evaluations will be required for certain countries; those are listed below:
- Transcripts/Degrees from universities in Nigeria
- Transcripts/Degrees from universities in China that do not come from CSSD (formerly CHESICC)
- Any country where the official transcript is not in English
For all other countries, an evaluation is not initially required. Original official transcripts are required for admission consideration.
Please know that upon receipt of your official transcript, the Graduate School reserves the right to require an external evaluation at that time.
Contact your previous institution(s) and request that they send your official transcripts to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce, Texas 75428
We will need official/original documents.
If those documents are the only copies you have, the Graduate School can mail them back to you upon request. Contact your graduate coordinator for more information.
Back to menuIf your institution is unable to submit a digital copy, hard copies may be mailed to:
East Texas A&M University
Attn: Graduate School
PO Box 3011
Commerce, Texas 75429-3011
We will need official/original documents. If those documents are the only copies you have, the Graduate School can mail them back to you upon request. Contact your graduate coordinator for more information.
Describe your preparation for graduate work and your academic interests and goals in no more than 500 words.
Submit a resume or curriculum vitae (CV) which includes your academic and professional history and achievements.
If your overall undergraduate GPA (on conferred bachelor's degree) is a 2.5 GPA or less on a 4.0 scale, you must submit a general GRE.
Look for application updates in myLeo > Apps > Check Application Status
- Once an admission decision has been made, you will receive an email to your student email account at myLeo > Apps > Leomail.
- Apply for scholarships and graduate assistantships once you are admitted.
- Apply for financial aid by submitting a FAFSA and sending it to school code 003565.
- Contact your financial aid advisor with any questions.
Once registration opens and you are eligible to enroll, your graduate enrollment specialist is here to help you complete registration.
- View your degree plan in DegreeWorks.
- View the schedule of classes.
- To register for classes, go to myLeo > Student Resources > Registration Menu.
Contact your Graduate Enrollment Specialist if you have any questions regarding your degree plan and registration.
Your Graduate Enrollment Specialist
Deadlines
- Fall admission consideration: May 15
- Spring admission consideration: October 15
- Summer admission consideration: March 15
- Create an account or login if you already have one
- Complete your profile section first once you log into your account
- Select “School Search” and select East Texas A&M
- Choose the semester you wish to begin
- Select “Business Analytics, MS” as your “Program.”
- Pay the $75 application fee
Wait to receive an application confirmation email before proceeding to the next step.
- After you submit your application, the Graduate School will send a confirmation email within two business days to the personal email account you used for ApplyTexas.
Submit the following documents after you receive an application confirmation email.
- Upload your documents at myLeo > Apps > Check Admissions Application Status & Test Scores or email your documents to your graduate coordinator unless otherwise specified below.
Your Graduate Coordinator
Domestic Transcripts
Contact your previous institution(s) and request that they send your official transcripts to your Graduate Student Services Coordinator. We accept transcripts officially via email (directly from the institution), through Parchment, and any other official transcript providing agency. If your university does not offer an electronic transcript service, you may request them to be sent via regular mail to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce, Texas 75428
If your degree is from East Texas A&M University, you do not have to order a transcript.
We will access your transcript.
If we already have your transcript, we will reuse it for a new application as long as it is still on file.
International transcripts
WES ICAP evaluations will be required for certain countries; those are listed below:
- Transcripts/Degrees from universities in Nigeria
- Transcripts/Degrees from universities in China that do not come from CSSD (formerly CHESICC)
- Any country where the official transcript is not in English
For all other countries, an evaluation is not initially required. Original official transcripts are required for admission consideration.
Please know that upon receipt of your official transcript, the Graduate School reserves the right to require an external evaluation at that time.
Contact your previous institution(s) and request that they send your official transcripts to:
East Texas A&M University
Attn: Graduate School
2600 S. Neal St.
Commerce, Texas 75428
We will need official/original documents.
If those documents are the only copies you have, the Graduate School can mail them back to you upon request. Contact your graduate coordinator for more information.
Back to menuDescribe your preparation for graduate work and your academic interests and goals in no more than 500 words.
Submit a resume or curriculum vitae (CV) which includes your academic and professional history and achievements.
If your overall undergraduate GPA (on conferred bachelor's degree) is a 2.5 GPA or less on a 4.0 scale, you must submit a general GRE.
If you graduated from an Indian university, if you have an overall second class (50-59%) or less, you must submit a general GRE.
You do not need to submit test scores if you have completed (all years) of a bachelor's or higher degree from a regionally accredited university in the United States.
Request that your scores from one of the following be sent to East Texas A&M University:
- TOEFL (Minimum Scores: IBT 79, or CBT 213, or PBT 550)
- IELTS (Minimum Score: 6.00 band overall)
- PTE (Minimum Score: 53 overall or higher)
- Duo Lingo (Minimum Score: 105)
*Scores must be less than two years old.
Submit these documents to the Office of International Programs once you have been admitted
- Official sponsor statement
- Bank statement from the sponsor with a balance of at least $34,501 USD which is less than six months old
See the Office of International Program’s “Confirmation of Financial Resource” for more details.
Look for application updates in myLeo > Apps > Check Application Status
- Once an admission decision has been made, you will receive an email to your student email account at myLeo > Apps > Leomail.
- Apply for scholarships and graduate assistantships once you are admitted.
Once registration opens and you are eligible to enroll, your graduate enrollment specialist is here to help you complete registration.
- View your degree plan in DegreeWorks.
- View the schedule of classes.
- To register for classes, go to myLeo > Student Resources > Registration Menu.
Contact your Graduate Enrollment Specialist if you have any questions regarding your degree plan and registration.
Your Graduate Enrollment Specialist
I Still Have Questions
We are here to help! Send us an email. We can answer your questions and assist you in the application process.
Contact the Department
- College of Business
- 903.886.5692
- 903.886.5650
- [email protected]
- P.O. Box 3011
- Commerce, TX 75429-3011